For over a decade, So Perth has shaped what the city talks about, where it goes, and what it chooses next. We’ve built trust with Perth’s most influential audiences — the ones deciding where to eat, drink, stay, and spend.
Partnering with So Perth isn’t about impressions — it’s about influence. Making your brand part of the stories people share, the conversations they repeat, and the recommendations they act on.
Pip Sabien — Manager Marketing and Events, Rottnest Island Authority
“Working with Adam and the team at So Perth on Rottnest Island’s winter campaign, Wrap Yourself in Wonder, was an absolute pleasure. Their creativity, professionalism, and deep understanding of our brand helped bring the essence of Wadjemup to life in a way that truly resonated with our audience. From concept to execution, the campaign was beautifully crafted and strategically delivered, driving strong engagement and inspiring winter visitation. We’re incredibly grateful for their partnership and look forward to collaborating again in the future.” Read more
For over a decade, So Perth has shaped what the city talks about, where it goes.
For over a decade, So Perth has shaped what the city talks about, where it goes.
For over a decade, So Perth has shaped what the city talks about, where it goes.
We exist to make Perth life better — by helping people discover where to go, what to do, and what’s worth their time and money. Partnering with us means putting your brand at the heart of that daily discovery.
Our audience is Perth’s most active and experience-driven demographic — affluent 29–44-year-olds who shape where the city eats, drinks, stays, and spends. They’re socially connected, consumer-ready, and looking for what’s next.
We go beyond ads — crafting stories that connect emotionally and move audiences to act. From web and social to email, video, and podcast, we amplify your brand’s story across every So Perth channel.
No templates — every campaign is tailored and built to maximise impact, deliver measurable performance, and drive results that matter most to your brand.
Our audience likes to be social — visiting the latest restaurants and bars — and has a strong desire for local and international travel. They work hard, stay active, are style-conscious, interested in sustainability, and don’t mind spending on the finer things in life when it gives them the enjoyment they’re seeking.
6M
500K
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Want to know a bit more about So Perth and how we can help your brand? Book a discovery call so we can learn more about your brand and your goals.
What happens on the call:
Great campaigns start with clarity. Use the brief form to outline your objective and budget range so we can respond with strategy, pricing, and creative options aligned to your outcomes.
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