Marketing news and events for the week commencing Monday 14 September 2015
Events
@CebaWA host a regular business networking MeetUp group. Join them on Tuesday morning (15 September) as they discuss SEO. Register to attend this free event here.
Join me @MarketingWest on Tuesday (15 September) as I host a Twitter for Business workshop. Learn how to use Twitter to market and promote your business and drive traffic to your website. Click here to register.
The Australian Marketing Institute are hosting a Maximising Sales Conversions workshop on Tuesday in the CBD. See the @AMI_Marketing_ website for full details and to book.
@CityofWanneroo are hosting three FREE Business Basics and Marketing Workshops this week. The sessions are being offered in Girraween on Tuesday (15 September), Yanchep on Thursday (17 September) and Wanneroo on Friday (18 September). Check out the full details here.
The @CityofArmadale and @business_sme are hosting a Social Media – The Big 3 workshop on Tuesday afternoon in Kelmscott. Click here to book.
News
Congratulations to WA businesses @AmcomAU, @stjohn_wa, @Bethanie_Group, @iiNet and @MurdochUni who were named as national Finalists in the 2015 Australian Marketing Institute’s Awards for Marketing Excellence. Winners will be announced at the gala dinner in Melbourne on 22 October. Check out the full list of finalists here.
Entries are now open for the Armadale Business Association’s (@BusinesArmadale) Business Awards. The Awards include an Excellence in Marketing Award category. Entries are open to Swan Chamber members and any businesses based in the region. Get your entries in by 2 October. Download your entry pack here.
Sponsorships are now available for the WA Music Awards in November hosted by WAM (@musicwa) – affectionately known as the WAMis. Grow your brand awareness by aligning your business with one of the State’s biggest annual events and WA’s most prestigious music event. See the WAM website for more details.
@marginmedia released the August 2015 stats on Australian’s internet and social media usage. The total number of Facebook users remained unchanged but the number of LinkedIn, Pinterest and Tumblr users were down. Google remains the preferred search engine and iOS the most popular mobile operating system. See Margin Media’s full report here.
Jobs
The @redcrossbloodau are looking for a Regional Marketing and Community Relations Manager for WA. The successful candidate will be responsible for providing direction, management and leadership of all state marketing and community relations activities, including the local area marketing in WA. Click here for full details.
Business consulting and systems integration firm @Velrada have advertised for a National Digital Marketing Manager that could be based in Perth. The successful candidate will build digital marketing plans, systems and processes to drive targeted quality leads and will focus on the development, delivery and conversion of sales leads from digital channels. Check out the job ad on LinkedIn.
Online Marketing Agency @WhiteChalkRoad are hiring an Online Marketing Account Manager. The role will require you to conduct keyword research & competitive analysis; assess client websites and present findings; optimise and distribute quality content such as articles and press releases; work cooperatively with designers, developers and writers; and write end-of-month client reports. See the Seek ad here.
Tenders
The Department of Agriculture & Food have called for tenders for the provision of a daily media monitoring and analytics service. @DAF_WA require a daily media monitoring and analytics service to provide press clippings; broadcast alerts and summaries; and transcripts (as required). Click here for more information. Closing date 6 October.
#perthmarketing TIP
How do you keep in touch with your existing and potential customers? Email marketing is a great way to keep in touch with your customers by reminding them about the products and services you provide; supplying useful information that helps them solve a problem; and encouraging repeat business with relevant and targeted offers. Staying in regular contact with existing and potential customers is crucial to building loyalty, trust and brand awareness. Check out our tips for optimising your email marketing.
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