Western Australia has just rolled out a fresh way to explore the State, with Tourism WA launching the WA Dream Pass, a digital platform packed with exclusive deals and experiences across the region.
Tourism Minister Reece Whitby said, “I’m thrilled to be launching the WA Dream Pass to help travellers discover the range of unique, immersive, and exciting experiences that can be found across Western Australia.”
“By providing a one-stop-shop that makes it easier for visitors to connect with our local tourism operators and find exclusive offers, we’re encouraging longer stays and increased spend across tourism and hospitality businesses.”
Accessed through westernaustralia.com, the platform connects travellers and locals with more than 70 Western Australian tourism and hospitality businesses, all offering special deals and value-adds designed to encourage deeper exploration of the state. From national parks to fine dining, the pass aims to make discovering WA’s diverse destinations more accessible and affordable.
The initiative brings together curated offers from over 50 Dream Collective operators, a selection of WA’s leading tourism businesses, alongside more than 20 food and beverage venues recognised by the WA Good Food Guide. Visitors can score discounts of up to 50% on national park entry and 25% off Perth Zoo admission, with deals also available at WA Museum Boola Bardip, WA Maritime Museum, and The Perth Mint.
While designed with visitors in mind, the WA Dream Pass is also available to West Aussies, with the same exclusive offers and savings. It aims to support local tourism operators year-round while encouraging locals to explore more of their own backyard.
“Intrastate travel is a key pillar to tourism in our State, so by opening the Dream Pass to the community, we’re making it easier for locals to discover their State, generate valuable tourism dollars, and support local businesses and jobs,” Whitby added.