Marketing news and events for the week commencing Monday 21 September 2015
EVENTS
Steve Cartwright @FX_Digital is considered one of the country’s best content marketers. Join him on Tuesday morning (22.9) for his regular Online, Content and Social Media Marketing MeetUp where he will share his tips on generating inquiries and sales online. RSVP to attend here.
Business Station @BizStationInc continue their Social Media workshops this week with sessions on CRM and LinkedIn on Tuesday (22.9) in Joondalup. Book in now as these workshops have been filling fast.
Business Foundations @business_sme are hosting a Design Your Website workshop on Wednesday afternoon (23.9) in Rockingham. Book here to find out the top 10 must-haves for any small business website.
NEWS
The Australian Marketing Institute is offering its members two FREE trial sessions of its new Online Content Marketing Training platform. Producing quality content has increasingly become the focus for marketers and the @AMI_Marketing training platform provides strategies, tactics and best practices marketers can use to build a strong foundation for their content marketing efforts. Find out more about the trial offer and group discounts here.
Did you know the Australian Government @business_gov_au have a FREE MarketMyBiz App for small businesses? The App provides a template and handy tips to guide you through the process of creating a marketing plan for your business. The App is available on Android and iPad. See the business.gov.au website for more info and details of where to download the App.
Perth marketing brand agency Braincells were recognised this week with three of their clients named as Finalists in the 2015 AGDA Design Awards for outstanding graphic design across Australia and New Zealand. Braincells’ designs are in the Packaging category for Hippocampus Metropolitan Distillery @HippocampusMD, Furphy Refreshing Ale and White Rabbit. The winners will be announced in Sydney on 14 November. See the full story and amazing designs via @campaignbrief here.
JOBS
@lotterywest have advertised for a Brand Manager to join the team in Osborne Park. Reporting to the Campaign Manager, this role will be responsible for managing the marketing communications for the portfolio of Lotto and Scratch’n’Win games to achieve business objectives. Check out the job ad here.
An exciting opportunity is now available for an experienced marketing professional with strong team and project management experience to join @MurdochUni as the Marketing Manager. The ideal candidate will bring the University brand to life to raise awareness and increase student recruitment both domestically and internationally. Apply here before 2 October.
Longtail Communications are hiring a Media Manager. The position at @longtail_perth will be responsible for working with the account service team to ensure interpretation of the client’s business objectives and challenges into a workable digital solution, then develop the strategy and plan whilst having input into the development of the actual media schedule to ensure alignment with the proposed strategy. Click here for more details.
#perthmarketing TIP
Advertising your business using TV or print is a lot more affordable than you might think. Packages of 60 x 15-second ads across 6-weeks with a prime network can be as low as $12,450 +gst. That’s about $230 per ad! A weekly 1/8-page advert in the community newspaper network can start at $253(incl) per week when purchased as part of a yearly package. The community newspaper boasts a total circulation of 649,000 around the Perth metro area. You’ll also have a team of production designers to create and produce your tv or print ad as part of the package. Check out our full list of advertising options for your business.
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