A full day of specialist speakers, fireside chats, panel discussions, lunch, snacks, and evening networking drinks – sounds like the marketer’s dream right?
Well, it’s a reality, as the Australian Marketing Institute launches its first-ever Western Australian Summit this September 28th.
Passionate marketers will get to hear from the industry’s best and brightest on all matters of data and how it can be collected and used to inform, measure and optimise marketing activity.
But before you back away because of that word data, know that you definitely do not need to be a data specialist to attend. This is all about where data meets marketing, and you’ll be getting thorough examples and thought starters to inform, measure, and optimise your own marketing activity. No super data-whizz skills needed.
And they’re not just talking to digital marketers here – this event has something for marketers from all walks to take away. You could be sitting in the non-digital realm of face-to-face events and activations or focus groups, but you’ll still leave with a full head of tips, tricks and knowledge.
Meet the speakers
The focus of this year’s summit is all about Data In a Post-Cookie World – especially in the context of ad-blockers, 1OS 14.5, and Google retiring cookies.
Keynote sessions, panels, and fireside chats will feature renowned marketers, academics, and founders from ALYKA, Dilate Digital, Crown, Edith Cowan University, Marketforce, CoreData, HIF and more.
Drumroll please…
Zion Ong, Co-Founder & Director of ALYKA – “Paid Digital Measurement Post-Cookies”
Christian Paterniti, Account Manager at Dilate Digital – “Data-Driven Audio: Spotify vs. Traditional Radio”
Adam Marshall, CEO of Marketforce – keynote on “Integrated Marketing Communications in a Cookie-Less World – aka Digital Isn’t Everything”
Paul Croci, Commercial Director at CoreData WA
Elizabeth Lefort, CMO at HIF.
Adam Barrell, Founder of So Media Group – will sit on a panel of agency leaders on the topic of collecting data.
Fireside Chat with Kelly Townson, General Manager Marketing at Crown Resorts – “How Data Informs Marketing Strategy” hosted by Carma Levene, Head of Social at So Media Group
Plus, Fireside Chat with Dr Ashlee Morgan, Course Coordinator Marketing and Entrepreneurship, Edith Cowan University – “Preparing For A Cookie-Less Future” with Gabe Mach, Digital Advertising Product Lead at Bonfire.
There are still more to be announced, so watch this space.
Tickets are available now
Tickets are now available for the inaugural AMI WA Marketing Summit, and start from $200 for AMI Members.
Price includes morning and afternoon tea, lunch, and post-event networking drinks.
Register now and get yours here
AMI Western Australian Summit
- When: Wednesday, September 28th, 9.30am – 6.30pm
- Where: Crown Perth
Sponsored by ALYKA, Dilate Digital, Edith Cowan University, Marketforce, CoreData, Clue, Stackadapt and Crown Perth.
Media Partner: So Media Group
Design Partner: AGDA WA
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