Perth got its first LEGO® store back in 2021 at Karrinyup, and now there is a brand new Certified Store at Westfield Booragoon.
The new store will offer one of the country’s widest selections of LEGO® sets including hard-to-find editions and custom-built features like the 3D mosaic of Cottesloe Beach featuring 20,819 LEGO® bricks.
It will create an immersive world of bricks by blending unique digital and physical experiences and has been developed as part of the LEGO® Group’s strategy to innovate its stores as shoppers seek more personalised and interactive retail offerings.
Some exciting features of the Booragoon store include an interactive Storytelling Table designed for adult fans that brings to life the stories behind the sets available in store, the Personalisation Studio which allows all ages to get creative with hands-on experiences, and a wide range of LEGO® sets to browse.
Matthew Robertson, Managing Director, Licensed Brands, Alquemie Group says the Booragoon store will be a real treat for local fans.
“Our Perth based brick fans are some of the country’s most passionate. We look forward to revealing our second store in WA in late September, including many brick-built features designed to encourage play that are a tribute to imagination and creativity.”
The new store is located on Level 1 at Westfield Booragoon and is now open to shoppers and fans.
Find out more at lego.com.
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